Brevo Review

REVIEW

Brevo Review 2026 — 7.5 / 10

March 20262 min read
7.5
/ 10
$9/mo starting
Contacts (all plans)
2012Founded
300Free Emails/day

The good and the bad

+ Unlimited contacts on ALL plans including free — pricing based on emails sent, not list size
+ Includes SMS marketing, WhatsApp campaigns, and transactional emails
+ Built-in CRM and sales pipeline — true all-in-one for small businesses
Free plan limited to 300 emails/day — barely enough for testing
Interface is cluttered — trying to do too many things at once
Email templates feel dated compared to Flodesk or Kit
Brevo branding on free plan emails

Pricing

$0Free (300 emails/day)
$9Starter (5K emails/mo)
$18Business (5K emails/mo)

All plans include unlimited contacts. Pricing based on emails sent, not list size.

The verdict

Brevo’s unique selling point is unlimited contacts on every plan — you pay per email sent, not per subscriber. That’s perfect for businesses with large lists and low send frequency. The CRM and SMS features make it a genuine all-in-one tool. But if you just need email marketing, it’s overbuilt and underwhelming. MailerLite does the email part better for the same price.

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